How Do I Make My Blog Content Valuable?
Content is what makes a blog, a blog. It is very important to give your audience great content, on a regular basis. I am talking about content that enriches readers’ lives and gives them something to look forward to for the next time.
There are 4 Steps in Creating a Valuable Web Content
Step 1: Ask
The best practice is to keep your readers at the heart of your blogging business. Your blog is not about your business, it’s about your customers.
So if you want to attract and keep leads that comes to your blog, you must create content that solves their pain points. But how do you know what their problems are. By asking them.
This can be achieved through surveys. You can create a survey using a free tool like Survey Monkey or Google Docs.
Step 2: Writing
When creating your content, you have to make sure that it addresses your readers’ needs. This should be based on your findings at step one. You can also consider using keyword research tools like Ubersuggest and Answerthepublic.
Step 3: Engaging
Engaging your readers is the best way to keep them and make money from them for as long as you can. They will consider you as an authority figure. Someone they can come to in times of need. Your blog comments give you that opportunity. Try to respond to comments as much as you can.
Step 4: Measuring
At the end of every month or even on a weekly basis if you have time, try to measure the effectiveness of your content strategy. Have you achieved your goals? If not, what can you do to ensure success? This will help you grow your blogging business faster than you expected.
